The Big Poster Challenge-Image Magazine

In it's latest edition, Image magazine features  The Big Poster Challenge. Last year LPA teamed up with the Mental Health Foundation and Clear Channel Outdoor to launch an exciting competition for an extremely worthwhile cause. They invited the nations creatives to come up with a poster campaign to help the public understand the invaluable benefits of mindfulness, a simple and modern form of meditation that alleviates stress. Image magazine goes behind the picture, exploring the hard work put in by all those involved, making the project such a huge success.